Pan Entertainment Co., Ltd. engages in the entertainment business in South Korea and internationally. The company produces various media contents, such as TV dramas, various programs, music, and others, as well as broadcasting images. It is also involved in developing other entertainment content as theater and musical comprising broadcasting programs; managing celebrities; and merchandizing, film, theater, management, and franchise projects. The company was formerly known as Init Entertainment and changed its name to Pan Entertainment Co., Ltd. in 2001. The company was founded in 1998 and is based in Seoul, South Korea.