Keep Inc. operates an integrated online fitness platform in China, providing users with a comprehensive solution to achieve their fitness goals. The company offers extensive and professional fitness content, including recorded courses and interactive live-streaming classes, supplemented by AI-assisted personalized curriculums. In addition to its digital services, Keep Inc. develops and sells a range of self-branded products such as smart fitness devices like bikes and treadmills, fitness gear, apparel, and food products. The company generates revenue through online memberships, paid content, and the sale of its physical fitness products.