Power Root Berhad functions as an investment holding entity, primarily focusing on the manufacturing and global distribution of various beverage products. Its extensive offerings encompass coffee, tea, and other drink categories, marketed under prominent brand names such as Alicafé, Per'l, Ah Huat, Frenché Roast, Oligo, and Extra Power Root. Beyond its core beverage operations, the company also engages in the commerce of cling film and aluminum foil, and operates as a wholesaler for food products, coffee, tea, cocoa, and other drinks. Established in 2006, Power Root Berhad, which was formerly known as Natural Bio Resources Berhad, maintains its headquarters in Kuala Lumpur, Malaysia.