BAB 

BAB, Inc. is a company that grants franchises and licenses for retail businesses specializing in bagels and muffins throughout the United States. It manages three primary brands: Big Apple Bagels (BAB), My Favorite Muffin (MFM), and SweetDuet (SD). The Big Apple Bagels (BAB) brand features a menu of freshly baked bagels, an array of flavored cream cheeses, premium coffee selections, gourmet bagel sandwiches, and other associated items. My Favorite Muffin (MFM) locations offer a variety of freshly prepared muffins and coffee. Certain MFM establishments operate as "My Favorite Muffin Your All Day Bakery Café," which broadens the offerings to include specialty bagel sandwiches and related products. The SweetDuet (SD) brand focuses on frozen yogurt items. By November 30, 2021, the company oversaw 68 franchised and 4 licensed units spread across 20 states. BAB, Inc. was established in 2000 and has its headquarters in Deerfield, Illinois.