ITmedia Inc. is a Japanese company specializing in the creation and management of online media platforms, delivering diverse content across a range of subjects. Its digital publications cover areas such as information technology, consumer electronics, business trends, engineering innovations, and societal and cultural topics. Beyond content provision, the company offers a comprehensive suite of digital marketing solutions, including sponsored content (tie-ups/advertorials), recruitment advertising, targeted ads leveraging reader behavior data, email marketing campaigns, support for attracting attendees to seminars, and general online advertising. Additionally, ITmedia assists clients with lead generation and utilization, and facilitates virtual events and webinars. Its primary clientele includes technology and software-as-a-service providers, as well as businesses within the manufacturing sector. Established in 1999, the firm initially operated as Softbank ITmedia, Inc. before rebranding to ITmedia Inc. in March 2005. Headquartered in Tokyo, Japan, it operates as a subsidiary of SB Media Holdings Corp.