Starco Brands, Inc. focuses on the distribution of consumer products, reaching customers across the United States through both traditional retail outlets and online platforms. Its extensive portfolio spans numerous categories, such as household cleaning supplies, DIY and hardware goods, paints, coatings, adhesives, general household items, hair care products, disinfectants, automotive and motorcycle essentials, arts and crafts materials, personal care cosmetics, FDA-regulated personal care products, sun care, food, cooking oils, beverages and spirits, and wine. The entity, initially known as Insynergy Products, Inc., formally adopted its current name, Starco Brands, Inc., in September 2017. Established in 2010, the company maintains its operational base in Santa Monica, California.