Yougov 

YouGov plc is a company specializing in online market intelligence, operating across various global regions including the United Kingdom, the United States, Germany, the Nordic nations, the Middle East, broader Europe, and the Asia Pacific. Its operations are structured into three distinct segments: Data Products, Data Services, and Custom Research. The Data Products segment delivers pre-packaged datasets, accessible to clients through a subscription model. The Data Services division provides its clientele with solutions designed for rapid delivery. Meanwhile, the Custom Research segment undertakes a variety of quantitative and qualitative studies. Additionally, the company is involved in software development. YouGov plc was founded in 1998 and maintains its principal office in London, United Kingdom.