Anhui Xinhua Media 

Anhui Xinhua Media Co., Ltd. is a Chinese enterprise primarily engaged in publishing and printing. Its diverse operations extend to delivering comprehensive logistics services, encompassing information technology, supply chain management, bonded warehousing, and various value-added offerings, alongside financial leasing. The company further engages in the import and export of both goods and technological solutions, alongside ventures in real estate development, cultural tourism, ecological agriculture, and property and hotel management. A significant part of its business involves the distribution of educational materials and reference texts. It is also dedicated to developing advanced multi-educational products, including integrated multimedia systems, teaching apparatus, and experimental tools, while promoting digital learning initiatives and the development of educational information infrastructure. The company operates a portfolio of distinct retail brands: "Life Reading," a multi-industry cultural complex; "Xinhua Bookstore," offering traditional book sales; "Reading Alliance," a nationwide reading promotion platform with a membership system; and "Pro&Epi.logue," a contemporary leisure brand also featuring book sales. Additionally, "Book Park" provides children's entertainment alongside the sale of children's books, digital goods, stationery, toys, and other related merchandise. Established in 2002 as Anhui Xinhua Distribution Group Limited, the Hefei, China-based company is a subsidiary of Anhui Xinhua Distribution Group Holding Company Ltd.